24/7 monitoring — never miss a shift in your account.
Betatron watches every campaign around the clock — flagging anomalies, pausing waste, and protecting your budget the moment something shifts.
Six signals, every minute.
The same things a senior PPC manager would catch — except Betatron is watching at 3 AM on a Sunday.
Spend anomalies
Catches sudden CPC spikes, runaway daily spend, and budget overpacing before the day is wasted.
Conversion drops
Flags conversion-rate collapse from broken landing pages, tracking outages, or geo issues.
Search-term drift
Watches incoming queries — pulls irrelevant traffic out the moment match types start over-firing.
Auto-pause waste
Pauses keywords, ads, and ad groups that burn budget without converting — no morning surprise.
Policy & disapprovals
Catches ad disapprovals, policy flags, and account suspensions and acts before traffic goes dark.
Auction shifts
Notices competitor entries, impression-share dips, and CPC inflation in real time.
Watch, detect, protect — without you lifting a finger.
Watch
Pulls live performance every few minutes — spend, conversions, search terms, and account health.
Detect
Compares against your account's own baseline — flags real anomalies, ignores normal noise.
Protect
Pauses the source of waste and rebalances spend toward what's still working.
Report
Logs every action with the reason — so you wake up to a fixed account, not a fire drill.
Most waste happens overnight.
A broken tracker on Friday means a wasted weekend. A runaway keyword at midnight burns the next day's budget. Betatron catches it within minutes and acts — so your account is always protected, never reacting.
- Anomaly detection on baseline, not generic thresholds
- Auto-pause on runaway spend or zero-conversion bursts
- Disapprovals and account-health issues caught in minutes
- Every action logged with the reason — full transparency
Most accounts only get checked during business hours.
Sleep through the night. Betatron's watching.
Connect Google Ads and let always-on monitoring protect every dollar.