Plans and limits in Betatron

How billing plans are structured

Betatron is offered through Stripe-backed subscriptions with three core plans: Starter, Growth, and Autopilot Pro. Each plan is designed for a different operating stage, from early experimentation to high-volume multi-campaign management.

The plan you select controls platform access, automation depth, and operational limits such as account scale guardrails. It does not lock your strategy forever, and many teams move up as conversion quality and execution confidence improve.

Choosing the right starting tier matters because it sets expectations for approvals, pacing controls, and team collaboration workflows in your first month.

Starter plan: launch with guardrails

Starter is best for teams launching agent-managed campaigns for the first time or for operators managing a compact account footprint. It prioritizes clarity, disciplined controls, and a predictable monthly software commitment.

You should pick Starter if you need foundational recommendation workflows, careful approvals, and practical budget visibility without advanced multi-workspace complexity.

• Built for smaller teams and first-time AI workflow adoption
• Strong baseline controls around recommendation review and approvals
• Ideal for validating message-market and keyword-market fit before scaling

Growth plan: scale repeatable acquisition

Growth is designed for teams with a validated acquisition loop that now need faster optimization cycles and broader campaign operations. It supports more aggressive iteration while keeping cost controls visible.

Most teams upgrade to Growth when they move from a handful of campaigns to a continuous operating rhythm with weekly optimization decisions and recurring expansion tests.

If your team is balancing volume growth with qualified lead quality, Growth usually offers the best blend of control and velocity.

Autopilot Pro: high-autonomy execution

Autopilot Pro is for advanced operators who want broader autonomous execution with explicit policy boundaries. It is optimized for accounts where recommendation quality and approval confidence are already established.

Teams on Autopilot Pro typically run more frequent optimization cycles and use tighter operational playbooks for spend pacing, quality controls, and escalation handling.

• Designed for mature performance programs with stable conversion signals
• Supports faster rollout of validated optimization patterns
• Best for teams that already document and enforce execution guardrails

Understanding product limits and fair use

Each plan includes practical limits to keep operations stable and predictable. Limits can cover areas such as workspace footprint, recommendation throughput behavior, and support pathways tied to plan depth.

These limits are not meant to block growth. They exist to ensure performance consistency and make sure higher-intensity usage aligns with the right plan tier and service level.

If you frequently hit limits, treat that as a growth signal. It usually means your current plan has done its job and the next tier is the right operational fit.

How to choose the right plan today

Pick your plan based on your current operating maturity, not your ideal future state. A clean rollout on Starter or Growth is often better than overcommitting to autonomy too early.

Use three criteria: campaign complexity, internal approval speed, and tolerance for experimentation velocity. If those are still forming, begin conservatively and upgrade when your weekly decision rhythm becomes reliable.

If you need help choosing between Starter, Growth, and Autopilot Pro, contact support at support@betatron.ai and include your target spend range, account complexity, and team structure for a faster recommendation.